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Marketing Tip #22: Maintain your Marketing

Maintaining your marketing campaigns is fundamental to any business.  It doesn’t matter how busy you are or how tight your budget is, you should always have some degree of marketing within your...

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Marketing Tip #23: Make sure you have a business plan

A business plan is not the same as a marketing plan as a marketing plan helps to identify your target customers and so on.  Whereas, a business plan is something you can do at home with a cuppa!  Ok,...

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Marketing Tip #24: Setting Goals Within Your Business

Setting goals within your business is a great way of staying focused.  Concentrating and being highly focused on what you want to achieve from your business will always see you striving for a goal;...

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Marketing Tip #25: KPI…does your company have them?’

Key Performance Indicators (KPI) reflect a company’s measurable goals to achieve and succeed.  They can relate to any company in any industry and are vitally important to the success of a company. Key...

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Marketing Tip #26: You’ve used new technology to help your business so how...

Business in this day and age focuses a lot on new media, new technology and the age of digital everything.  These are great tools to utilize in order to promote and market your business extremely well,...

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Marketing Tip #27: Follow Up…Again

I know I have already mentioned the importance of following up with a client or potential client after networking with them, but I must stress just how important it is as most people only start really...

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Marketing Tip #29: Telesales and Webinars

What are Telesales and Webinars?  They are, in essence, talks; presentations you can give to a wide audience on an area of your expertise, which you think people will 1) be interested in and 2) will...

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Marketing Tip #28: Comment Selfishly!

At the Koogar HQ we have been discussing our blogs and Marketing Tips and what we want from them.  The first obvious answer is, of course, to supply our users with hopefully useful information, which...

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Koogar interviews Dr.Ivan Misner

Yesterday Koogar interviewed Dr.Ivan Misner to find out what he thinks about Marketing. At the beginning of 2011, Koogar took a look at the new years marketing plan. One thing I took from last year...

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Dr.Ivan Misners thoughts on Marketing… (Interview)

On Monday this week I got a fantastic opportunity to interview the founder and chairman of BNI (Business Network International), Dr.Ivan Misner. He is called the “Father of Modern Networking,” Dr....

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How can you “Engage” your audience?

Engagement is the buzz word around Social Media and should in all honesty be around all of your marketing. You want to make people feel and think about you, your company, product or service and to do...

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Signing off in the right way…

Email signatures are essential let’s be honest! How you present them is very important. It’s not just about adding everything you possibly can to the bottom of your email in hope that the recipient is...

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Digital Alphabet: “D” is for Digital Marketing

Digital Marketing is essentially: Anything you do to arrange the sale of a product or service using a computer and/or mobile device. So, you could actually create a whole digital marketing strategy of...

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4 ½ Tips to help you reduce time spent on Marketing

How to reduce the amount of time that you spend on marketing is something I am asked on a regular basis. Its not that you don’t want to do it, its just that you are unsure on where to start. Marketing...

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I’d like to put a face to your name… What is Gravatar?

If you have a CMS (Content Managed System) website or blog, or comment on blogs and news articles that belong to other people, then this article is for you. As you may or may not know, commenting on...

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[Guest Blog] Marvellous Mystery Marketing Tool

Guest Blog by Traci Williams of Excel Ace When you think about Marketing your business, I’m sure you think of the common Marketing Tools such as Social Media, E-Mail Marketing and Branding etc, but I’m...

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Where is Your Call To Action?

A C.T.A or “Call to Action” is where you tell the person to do something to move them to the next stage. For example; you may want them to fill in a form, pick up the telephone and call you, download a...

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6 Key Features to organise your life using Evernote

Having recently adopted Evernote (after Amanda had told me about it), I have to admit… I was sceptical! What is Evernote? Evernote makes modern life more manageable by letting you easily collect and...

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An A-Z of Marketing Terms & Jargon

Are you unsure of some of the marketing jargon and terminology that get banded about when in meetings? In almost all businesses and organisations, educational facilitates and offices we have and use...

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Marketing Tip #28: Comment Selfishly!

At the Koogar HQ we have been discussing our blogs and Marketing Tips and what we want from them.  The first obvious answer is, of course, to supply our users with hopefully useful information, which...

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